Hack Your FOFO

Datasets & Resources

The data set has been captured by an online quiz called ‘Crush Your FOFO’, which was released to the general public earlier this year. The quiz explored the Fear of Finding Out – including people’s perceptions of control over their health, personal priorities and likelihood of seeking medical advice when they needed it, and more. And the results are surprising! People taking part in the brief will be given more findings from the brief on the day.

The data sets below are a good start to kicking off your thinking. We will keep adding to them as the conversation evolves and if you have any suggestions please do get in touch.